Trio of awards for mum’s innovative visual resources

A DENSHAW mum has been recognised with a trio of awards this year for her innovative visual resources which help children, young people and adults with autism and other additional needs.TomTag by Orkid Ideas is a unique and versatile system designed by Clare Cusack for making personalised visual schedules, timetables and checklists.

It was inspired by Clare’s son Tomas, who has autism, with the first product launched in 2013 and expanding over the last six years into a range of more than 20 different kits.

Clare, co-owner of Orkid Ideas with York-based business partner Deborah Watson has recently picked up three prestigious awards for the products.

This includes a boost from retail entrepreneur Theo Paphitis who retweeted their business to his 500,000 Twitter followers as part of his Small Business Sunday #SBS initiative.

Clare said: “It’s great to have support from Theo because it’s been tough trying to rise our profile and Theo has recognised our hard work and helped us spread the word about what we do.”

Orkid Ideas were also winners at both the TEACH Primary Resource Awards and TEACH Early Years Awards, with TomTag receiving a four-star recognition after it was tried by children and independent testers.

Clare added: “We’re thrilled and proud to see TomTag receiving such high accolades from an expert panel of judges and achieving recognition as a helpful and innovative resource for schools and childcare settings.

“Deborah and I are excited to what the future brings for TomTag.”

• For more information about TomTag visit their website or call
01904 213123 or email

For further information about Small Business Sunday visit the website

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